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Easy Money with Online
Affiliate Programs
-Dyanna
Culp
A
virtual wealth of affiliate opportunities exist for enterprising
webmasters looking to make some easy money. Forget eBay where you have to
hold auctions, ship goods and collect from customers. With affiliate
programs you don’t need a site shopping cart, sales phone lines, product
inventory, postage stamps or startup financing. All you need is a website.
Let others provide the shopping cart, phone lines, products and services.
Place the links on your site and as consumers travel, from your website to
the affiliate merchants, you start collecting payments for the purchased
products and services.
What Type of Products and Services Do Affiliate Programs Offer?
If you want to sell it on your site, then it’s available. The following is
only a hint of the options you can choose from: art, auto accessories,
books, clothing and jewelry, computers, flowers, healthcare, home
decorating and improvement, magazine subscriptions, office supplies,
software, sports equipment from beach boards to snowboards, stereos,
videos, web hosting…
How
Many Affiliate Programs Can You Sign Up With?
As many as you’d like, but some programs do have restrictions. For
instance some office supply stores do not allow affiliates to participate
in more than one office supply affiliate program. With the almost
unlimited choices it is easy to get carried away. Try to stick with
merchants that offer products and services that fit well with your web
site audience. You don’t want to become a site that offers nothing but a
list of shopping links, because people will quickly surf away and the
search engines will hate you. Develop your site content first, and then
select appropriate merchant affiliate programs.
How
Reputable Are Affiliate Programs?
Some very well knew names participate in affiliate programs including
Art.com, Dell computers, Drugstore.com, The NY Times, Office Depot, and
Nordstrom department stores. These programs have existed online for many
years and the list of participating merchants keeps growing.
How
Much Does It Cost and How Does It Work?
Sign up usually cost nothing, not a penny, except for the cost of your
time in determining which programs you want to participate in. Before
applying make your site website is ready for scrutiny. Don’t apply if
you’re still under construction. Once accepted as an affiliate you insert
merchant html link codes on your site. Each affiliate is provided with a
unique html tracking code from each merchant. Let’s say someone clicks on
your Dell affiliate link. Their address bar will say dell.com/…. With your
code id in the address bar. Dell knows that this specific web surfer came
from your site. If a computer is purchased online a payment then gets
posted to your account.
When Do You Get Paid?
Affiliate payment options vary depending upon the merchant.
Typically you receive either a percentage of the actual sale or a flat
fee per sale. Most programs pay out when your account reaches a
minimum payment threshold, not on a regular monthly basis. Payment
threshold minimums vary with some paying when they owe you $25, some at
$100. Beware of those programs that sound too good to be true.
Occasionally some websites go out of business, which means you don’t get
paid. Stick with reputable well established merchants.
Where Do You Sign Up?
There are a multitude of online affiliate programs, literally thousands.
Almost all of the serious players require you to go through an approval
process. They may evaluate your website’s appearance, audience target and
web traffic. After being accepted by a multi-merchant program, you’ll be
able to sign up immediately with some merchants while others may require a
second more stringent approval process. Unless you have nothing better to
do with your time, use a large program that offers multiple merchant
options all in one place. A few of the best are described below.
AFFILIATE PROGRAM OPTIONS
Amazon is no longer just books.
http://associates.amazon.com/exec/panama/associates/join/faq.html
Earn up to 15% commission on books, electronics, toys, games
and much more.
Barnes and Noble
www.barnesandnoble.com
Pays
up to 7% commission on
every product including books, videos and DVDs.
Commission Junction
www.cj.com/publishers/home.jsp Manages affiliate programs for hundreds
of merchants such as MSN, Expedia, and international clients like Euro
Rail. They consolidate your affiliate commission payments into one check. 
Life Long Learning Educational Programs
www.edu-partner.com Offers 50% sales commission on all online
educational programs and certificates.
Linkshare
www.linkshare.com the largest and one of the oldest, affiliate
marketing networks on the Internet. After acceptance into Linkshare,
some merchants may embrace you while others turn you away based on your
site traffic or appearance. Payment plans vary widely depending on the
merchant, but Linkshare simplifies matters by processing all of your
payments (even if you are affiliates with a hundred or more merchants) and
sending out the checks. They also have a tremendous set of management and
tracking tools. You can see at a glance what you’re owed and by whom for
any day, week or month. Linkshare offers so many merchant options that you
could literally spend days making selections and each merchant offers a
variety of banner and text links for affiliate use. Most of the merchant
categories are well arranged, but some are mind boggling. Before you can
actually view the multiple categories listed below, your site must be
“approved” for membership.
Linkshare Merchant Categories:
Auto:
Sell auto accessories, set up rentals or sell cars – used and new- online.
Payments range from 1-10% for sites such as autoaccessory.com and speed
gear racing clothes. BUT if you help sell a new or used car online you get
a flat $3-$10 payment. Does this make sense?
Business and Career:
Some misleading categories exist such as B to B which is actually full of
companies like AT&T, wines and gift baskets. The Employment category has
no employment sites and real estate has sheets and blinds!
Clothing and Accessories:
Babies, children, men and women… from the likes of Forzieri.com Italian
designer leathers, International Male, Baby Style and Bare Necessities.
Computers and Electronics:
Your Profit percentage
may seem chintzy, but these are high price items, Dell 1%, Fujuitsu
gives 2% on their laptops, Camera world 5%, and Office Max offers 4-10%
depending on the product type.
Department Stores: Merchants such as Brooks Brothers, Cold Water Creek,
Target, Marshall Fields and Nordstrom all paying 5-7%.
Entertainment: Snow and surf boards, books, videos, toys and games. Not
all options are PG merchants, but the generally wholesome group includes
Disney, Gospel Direct, and Sony.
Family:
Clothing, books, videos, toys and games AND PETS are stuck here—with no
actual pet related companies.
Financial Services: Get paid for sending people to sign up for American
Express cards, AT&T, or H&R Block services. Most merchants in this
category are flat fee payments for actual sign ups, not sales percentages.
Food and Drink: Fines wines, Omaha steaks, imported chocolates and
cigars, gift baskets and the famous catalog “Harry and David” gourmet food
gifts.
Games and Toys: I suppose computers qualify as educational toys- Dell
dishes out 1%, Disney store 5%, The Snoopy Store 10%-- not many “true”
games and toys to choose from.
Gifts and Flowers: 10% commissions from the likes of 1-800-flowers.com and
art.com, 8% at Dutch gardens and on wines / champagne sales.
Health and Beauty: Everything from online pharmacies such as drugstore.com
to LaParumerie.com for designer cosmetics and perfumes.
Hobbies and Collectibles:
Art, Auctions and Collectibles.
Home and Living: Home Improvement, bed and bath, kitchens and gardens.
Internet and Online:
Web design, web hosting, eCommerce etc.
Miscellaneous: Transdermal smoking patches, wheel chairs and many items
which actually do belong in a real category such as the candies and
software.
Office
Equipment and Supplies: Office Depot and Office Max are the big
players in this category.
Sports and Fitness:
Up to 30 % sales percentage payments from some merchants.
Everything from boating supplies to snowboards.
Telecommunications: Equipment, Long distance and Wireless. That means local
and long distance phone service, phone cards, cell phones, and hand held
PCs.
Travel:
Some nice choices in this category include airline, car, hotel
reservations and gift certificates for over 1000 national spas.
Pharmacy Affiliate Programs:
They sell real prescription drugs, legally, and you do not need to have
any medical affiliation to be accepted as a merchant affiliate.
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AmeriMedRx
www.amerimedrx.com
Pays affiliates 15% of
the total ordered prescription cost and an additional 5% when your
customers order refills or any other products. 3% bonus for signing up
level Tier II affiliates.
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CyberPills
www.cyberpills.com/affiliates.html Pays
$40 commission fee
plus 10% of the product price on all new orders. Re-orders earn $20 plus
10% of price. Referring other webmasters to their affiliate program gets
you 5% of the new sign ups profit pay.
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Escripts MD
www.e-scripts-md.com
$20 plus 10% on orders. 5% for all sales of
sub-affiliates who sign up under you.
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Value Prescribe
www.valueprescribe.com/affiliate.cfm $25
+10% on all new customer orders and 10% of all reorders. 5% for all
sales of sub-affiliates who sign up under you.
Web
Sponsors
www.websponsors.com/affiliates.htm pays each time
someone subscribes, opts-in, or buys something. Merchants include the
NY Times, TV Guide and a slew of other newspapers and magazines. Yes, you
get paid to be an online magazine subscription seller without ever having
to ring a doorbell. Other affiliate choices include Music clubs such as
BMG and sites selling everything from alternative healing to pet food.
If
your website receives substantial traffic, and you select relevant
affiliate programs, you can make some easy money. These affiliate programs
come with no monetary cost and the potential of great gain. But in the
beginning they do require a substantial time outlay to carefully explore
and select from the many options available. Choose selectively and wisely.
Consider the value of the products and services to your site users, not
just the sales percentages offered to you. Make certain your affiliate
choices “fit” with your overall site message. To be successful you must
generate traffic to your website, but of course that is always an ongoing
task for every webmaster. The importance of good site design, interesting
content, and Internet marketing campaigns are paramount to your success
with both surfers and search engines. If you succeed in these areas, then
you will succeed in an affiliate program.
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